Everyone loves a good deal, but some of the best discounts never make it to flashy ads or homepage banners. Amazon, Walmart, and Target, three of the biggest retail giants are treasure troves of hidden coupons that can save you more than you expect. The trick is knowing where and how to find them. In this guide, we’ll reveal strategies, tools, and insider tips to help you uncover these discounts like a pro.
1. Understanding “Hidden” Coupons
Hidden coupons are special promotions or discount codes that aren’t prominently displayed. They may be tucked away on product pages, in app-exclusive sections, or released quietly to certain shopper groups. Retailers often use them to target specific customers, clear inventory, or encourage loyalty.
For example:
- Amazon’s “Clip Coupon” offers on individual product pages
- Walmart’s price rollbacks paired with hidden online codes
- Target’s Circle app-exclusive deals that don’t appear in regular searches
2. Finding Hidden Coupons on Amazon
Amazon’s massive marketplace means deals can easily get buried. Here are ways to uncover them:
A. Use Amazon’s “Today’s Deals” Page
Navigate to Amazon’s Today’s Deals section and use filters for “Coupons.”
Steps:
Go to Amazon’s homepage.
Click Today’s Deals on the menu.
Select the Coupons filter on the left.
You’ll find deals ranging from 5% to 50% off on everything from electronics to groceries.
B. Look for “Clip Coupon” Buttons on Product Pages
Many Amazon sellers offer small discounts, like $2 or 10% off, via a green “Clip Coupon” button beneath the price.
Tip: Add multiple items with coupons to your cart, even if you’re undecided. Coupons are only applied when you check out.
C. Use Amazon’s Coupon Page
Visit Amazon Coupons directly. Categories are neatly organized, and you can search by product type.
D. Join Subscribe & Save
Some Subscribe & Save products come with extra hidden discounts on your first subscription order. Combine these with coupons for maximum savings.
E. Use Third-Party Tools
Websites like:
- CamelCamelCamel – tracks price history
- Honey – automatically applies coupons at checkout
- Slickdeals – features community-found Amazon codes
3. Finding Hidden Coupons at Walmart
Walmart’s prices are already competitive, but hidden online and in-store coupons can push them even lower.
A. Use Walmart’s “Savings Spotlight”
On Walmart’s website, the Savings Spotlight section showcases temporary markdowns and hidden online-only deals.
B. Search “Rollback” and “Clearance”
When browsing products, type “Rollback” or “Clearance” in the search bar. Many clearance items are eligible for additional coupon codes available through partner sites.
C. Check Walmart’s Coupon Page
Walmart partners with coupon sites like Coupons.com. You can print paper coupons or load them digitally to your account.
D. Join Walmart+
Walmart+ members sometimes get early or exclusive coupon offers, especially during big sales like Black Friday or back-to-school season.
E. Use Cashback Apps
Apps often feature Walmart rebates that work alongside store coupons.
4. Finding Hidden Coupons at Target
Target’s secret weapon is the Target Circle program, a free rewards and coupon platform.
A. Target Circle Exclusive Offers
Download the Target app, sign up for Target Circle, and check the “Offers” tab. Many deals are member-exclusive and won’t appear in a normal product search.
B. Weekly Ad + In-App Coupons
Some coupons are only available through the weekly ad section of the app. Look for stackable deals where you can combine:
- Manufacturer coupon
- Target Circle offer
Target RedCard 5% discount
C. Hidden In-Store Promotions
Check for peel-off coupons directly on product packaging in-store. These aren’t advertised and can be combined with digital deals.
D. Use Price Match with Coupons
Target matches prices from Amazon and Walmart—and still allows you to use coupons on top of the matched price.
E. Follow Target Deal Communities
Websites like TotallyTarget.com and The Krazy Coupon Lady post hidden in-app and in-store deals daily.
5. Tools & Strategies for All Three Retailers
To make your coupon hunt effortless, use these tools:
A. Browser Extensions
- Honey – Finds and applies coupon codes automatically.
- Capital One Shopping – Scans the web for discounts.
B. Coupon Websites
- RetailMeNot
- Coupons.com
- Slickdeals
These often have special partner deals with Amazon, Walmart, and Target.
C. Join Email Lists
Sign up for each retailer’s newsletter. Often, they send exclusive codes or early access to sales.
D. Social Media
Follow official retailer pages and deal-hunting accounts on Facebook, Instagram, and Twitter. Flash deals often appear here first.
E. Shopping During Key Sales
Plan your bigger purchases around sales like:
- Amazon Prime Day
- Walmart’s Rollback Events
- Target’s Deal Days
These events often come with extra hidden coupons.
6. Stacking Coupons for Maximum Savings
One hidden secret is coupon stacking using multiple discounts on a single purchase.
Example for Target:
Apply a Target Circle 10% off coupon.
Use a manufacturer’s coupon for $2 off.
Pay with a Target RedCard for an extra 5% off.
Example for Amazon:
- Clip a coupon on the product page
- Use a Subscribe & Save discount
- Apply a gift card bought at a discounted rate
7. Avoiding Common Mistakes
- Forgetting to Check Expiration Dates – Hidden coupons often have short timeframes.
- Ignoring Minimum Purchase Requirements – Some deals only apply when you buy a certain quantity.
- Not Logging into Your Account – Many coupons are only visible to logged-in users.
8. Conclusion
Finding hidden coupons for Amazon, Walmart, and Target isn’t about luck, it’s about knowing where to look and using the right tools. By combining retailer-specific strategies with browser extensions, deal communities, and loyalty programs, you can consistently score discounts most shoppers miss.
Next time you shop, take a few extra minutes to dig for these hidden gems, you might be surprised at how much you save.